Comments on: Facebook Graph Search– Unambitious

By: Facebook – Once bitten, twice shy | Radio Free Mobile

Facebook – Once bitten, twice shy | Radio Free Mobile — Thu, 04 Apr 2013 04:47:58 +0000

[…] The last time Facebook made a “big announcement” the result was the spectacularly unambitious Facebook Graph Search. […]

By: windsorr

windsorr — Sun, 20 Jan 2013 08:49:38 +0000

It wont lead to revenue growth beyond that for which it was already destined but it might give some price upside if it has better quality data upon which to target its users. BUt then again I am not sure that this tool gives Facebook the ability to do that. This is a user facing tool and does not benefit facebook in any way by making its knowledge its own data better. The benefit looks to me like greater user loyalty,

By: rastamouse

rastamouse — Sat, 19 Jan 2013 12:40:02 +0000

Let’s pretend you want to buy a new smartphone. You go to google and search “best smartphones 2012”. As an alternative, you can use Graph search to see smartphones my friends “like”; it is searching for products and services on the basis of personal recommendation. I think it is a bigger threat to Google’s web business than you appreciate.

By: rastamouse

rastamouse — Fri, 18 Jan 2013 11:30:16 +0000

Let’s pretend you want to buy a smartphone. You google “best smartphone 2012”.
As an alternative you can now use Graph search to see which smartphones your friends have “liked”. This is a bigger threat to Google than you realise, since they make a significant proportion of their money in the product / service category

By: Raymond

Raymond — Wed, 16 Jan 2013 18:20:11 +0000

I think this may end up being quite profitable for Facebook. Graph search increases the value of likes and check-ins tremendously, since now there is a much more direct route from liking something to exposing it to additional people in a non-intrusive way. And if Facebook can monetize many more likes, potentially even increasing monetization per like as new value is shown, then this will lead to revenue growth.