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Google – One Purpose

          Android One’s sole purpose is to push Google’s ecosystem into the lower tiers. Google has announced a new reference design for low cost Android called...

Apple – Favourable Omens

          Signs point to scale making up for any gross margin weakness. Apple has entered a new product category and is attempting to kick-start wireless payments...

Micromax – Bollywood beckons

          The home market is ripe for taking if Micromax is quick. Micromax is the latest of the new generation of handset makers from Asia that...

Apple – Dazzling Banalities

          Great eye candy hides the missing spark of genius needed. Apple launched its first product in the wearables space along with new iPhones that were...

Amazon – Fire damage.

          The damage to the Fire phone has already been done. Amazon has cut a massive $200 off the price of its Fire phone with the...

Firefox India – Double edged sword.

          Unconformity to the design ensures losses. Mozilla has announced that Intex, the Indian handset maker, has launched a Firefox powered device called Cloud FX Phone...

Project Ara – The Holy Grail

          A great quest likely to be sunk by the 2 E’s. A modular mobile phone has been a dream of the mobile phone industry for...

HPQ Q3A – Gentle drift

          HPQ is drifting from one quarter to the next with no direction.  HPQ reported good Q3A revenues as market share was gained but weaknesses in...

HTC M8 for Windows – Hearts and wallets

          Microsoft needs to appeal to the user’s heart not just his wallet. HTC has launched an virtual clone of its flagship HTC One M8 with...

BlackBerry – Bottom bumble

          Stability buys time, but for what? BlackBerry has staved off the immediate threat of collapse but where it goes from here is a mystery. The...