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Magic Leap – Expectations management.

Reality hits the dream seller. As I expected, it turns out that augmented reality (AR) for the consumer is light years away from where it needs to be meaning that...

Tesla – Subscription blues

Tesla does not need to acquire users. While Tesla might just get away with charging for data and services, I think that the rest of the industry will have to...

BMW – Heaven and earth.

Dare I hope that BMW is beginning to see the light? BMW’s move to make access to CarPlay free in its vehicles gives me a little confidence that BMW is...

Netflix – Risky business pt. II

Netflix faces increasing risk for a more uncertain return. The collapse of Netflix’s movie library is continuing apace meaning that more than ever Netflix will have to depend on the...

Faraday Future – Skin deep.

Uncertainty is still the name of the game. Faraday Future has managed to recreate a veneer of credibility, but its plans look as unbelievable as ever making wonder whether this...

Xiaomi Q3 19 – Approaching reality

Xiaomi finds a bottom. Xiaomi has weathered Huawei’s market share gains in its home market extremely well which combined with growth in its ecosystem leads me to think that the...

Cybertruck – The numbers game

Pay same. Get less.   The Tesla Model 3 is a no brainer as it is almost as quick as a BMW M5 but costs the same as a mid-range...

Virtual Reality – Stalled at the start.

Microsoft and Sony go in different directions. Microsoft will not be pushing VR in its next-generation console in contrast to Sony which is likely to build on the relative success...

Google Fitbit – Moot point.

The fuss around Fitbit data is moot. The inevitable (see here) acquisition of Fitbit by Google is creating a fuss around user wellness data but the reality is that Google,...

Quantum computing – No trick pony

A superbrain that cant play Pong. There is no doubt that quantum computing has the potential to completely change the IT industry, but Google’s demonstration has really only moved it...